RESOURCES TIPS & TRICKS

Understanding The Conscious and Subconscious Mind

Nov 18, 2022

The Vital Effect it has on Your Business

Do you sometime ask yourself why you are not progressing, what’s causing you to take an action, what’s causing you to be afraid to make some changes or take a risk, what’s causing you to limit your belief, what’s making you do or not do things even though you know that you want to and need to do it?


To understand why you do this, you need to understand a little bit of how your brain works so that you know how to manage what you feel and what you think. You need to know the obstacles that are preventing you from implementing what you have learned. You’ve possibly learned many things that you need to do. You may have learned it from enrolling in courses, reading books, watching videos or even attending different seminars to gain the knowledge and skills that you need for yourself and for your business, but you still ended up not using it or not implementing it as you should.


The secret is to make your brain work in a coherence and harmony flow so you will be effort-less and stress-less.


Hierarchy of Your Brain Priorities

  1. Safety - for survival
  2. Avoidance of Pain - for comfort
  3. Energy Conservation - for efficiency
  4. Pleasure - feels good


As you can see, if we encounter things that your brain thinks are not going to be safe, going to cause you pain or discomfort, your brain may make it harder for it to work or it will take a lot of effort to do the things you need to do. If you feel embarrassed if you make a mistake your brain will automatically react and you will keep yourself away from it. Your motivation, your decision making mind and your idealistic & imagination mind will automatically shut off.


Your Conscious Mind - Thinking and Choosing - it works super slow

The Outer Game - 20%

  • Learning
  • Imagination
  • Desire/Goals
  • Feelings
  • Your Vision
  • Your Big Why
  • Upgrading your Knowledge & Skills
  • Plan of Action: How, Who, When


Your Subconscious Mind- Instinctual & Intuitive - it works lightning fast (always in default automatic mode)

The Inner Game - 80%

  • Beliefs & Habits
  • Fears
  • Emotions & Mind Set
  • Self-image, Self-esteem, Self-worth
  • Skills
  • Stories & Excuses


It shows that our subconscious mind has a tremendous effects on how we think, feel, behave and react. You can also use this in your business planning. You need to think how your customers feel, what is their fear, frustration, wants & aspirations, what are their beliefs & stories, what do they want for them to boost their self confidence & self-image, and what will make them feel good & comfortable.



Next article: The 4 Things Can Really Get in Your Way

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